Brock Heger Clinches Third-Consecutive SCORE Season Championship, RZR Factory Racing Teammates Max Eddy Jr.& Cayden MacCachren Locks Up Second and Third Place Max Eddy Jr. and Polaris-Supported Racer Branden Sims Complete All-Polaris Podium at Baja 1000 with Second & Third-Place Finishes MINNEAPOLIS, MN (November 17, 2025) Polaris RZR Factory Racing closed […]
Motorcycle/UTV
RIGID INDUSTRIES ANNOUNCES ALL-NEW HIGH-OUTPUT PHOENIX SERIES LIGHTS AT THE 2025 SEMA SHOW
The new series of lights features 5-inch or 7-inch connectable pods with an integrated toggle for switching between white and amber beams LAS VEGAS, Nev. (Nov. 4, 2025) – RIGID Industries, an industry leader in off-road performance lighting, has debuted its all-new Phoenix Series at the 2025 SEMA Show. The high-performance […]
Polaris Fall 2025 TRAILS GRANTS Donates More Than $135,000 to Off-Road and Snow Organizations
Today, Polaris announced they will be donating more than $135,000 to off-road vehicles (ORV), all-terrain vehicles (ATV), and snowmobile riding clubs and organizations across the United States and Canada as part of their TRAILS GRANTS program. Awarded twice annually, Polaris added 14 organizations to the 13 organizations awarded in the spring, […]
Tough Doesn’t Quit: Brent Underwood
At 8,500 feet between Mt. Whitney and Death Valley lies Cerro Gordo – a ghost town with no running water, limited access, and some of the harshest weather in California. Most people would see desolation; Brett Underwood saw possibility. For the past several years, Brent has been living alone in […]
2025 ADV Cannonball Rally Finishes Inaugural Race Succesfully
October 23, 2025 — Seattle, WA, USA Forty riders rolled out from Kitty Hawk, North Carolina, for the inaugural ADV Cannonball Rally on October 6th, 2025, the first-ever coast-to-coast challenge of its kind. Eight days, ten states, and over 3,500 miles later, the group crossed the finish line at the Portofino Hotel […]
Dirt, Dunes, and a Race That Uncovers Destinies
Sonora Rally Announces Schools, Partners, and Its Significance to the Road to Dakar It’s not just a race; it’s a rite of passage. Rally Raid represents the purest expression of adventure: a test of willpower, navigation, and endurance across some of the world’s most unforgiving terrain. And there’s no better […]
POLARIS 2026 OFFERING CONTINUES WITH THE ALL-NEW RZR XP S, ELEVATED DESIGN FOR RZR XP, INDUSTRY’S LARGEST TOUCHSCREEN DISPLAY FOR RZR PRO R AND NEW LIMITED EDITION RZR AND RANGER XD 1500 NORTHSTAR MODELS
Backed by 11 Years of Rider Feedback, the Reimagined 2026 RZR XP and All-New RZR XP S Usher in a New Era of Performance, Comfort, and Style 2026 RZR Pro R Delivers Heart-Pounding Performance and an All-New Industry Leading 10.4″ Display Powered by RIDE COMMAND RZR Pro S Calavera Edition […]
MRT Launches Whiskey Runner™ — New All-Terrain Mud Tire Developed with Bryce “Whiskey Biz” Sparks
Huntington Beach, CA. (October 13, 2025) Performance tiremaker Moto Race Tire (MRT), www.MRT.Tires, proudly announces the official release of the Whiskey Runner™ Tire, developed in collaboration with off-road personality and content creator Bryce “Whiskey Biz” Sparks. This new tire brings together MRT’s performance engineering and Bryce’s hands-on trail experience to […]
2025 SEMA SHOW BRINGS ACTION-PACKED LIVE DEMOSTO LIFE
— Attendees will experience dynamic stunts from Nitro Circus Moto Mayhem as riders push the limits with flips, jumps, and technical tricks during multiple daily performances. — DIAMOND BAR, Calif. (Oct. 8, 2025) – Attendees at the 2025 SEMA Show, held Nov. 4-7 at the Las Vegas Convention Center, will get to […]
LIGHTS, ENGINES, ACTION…CAMP RZR 2025 KICKS OFF DUNE RIDING SEASON IN GLAMIS WITH DUSTY DAYS, NEON NIGHTS
Polaris’ Off-Road Takeover Returns with High-Octane Action, Exhilarating Rides and New “Tough Enough” Obstacle Course MINNEAPOLIS, MN (October 1, 2025) – Polaris Off Road, the leader in off-road innovation, announces the return of Camp RZR —October 31 to November 1—as the official kickoff to dune season. “Dusty Days, Neon Nights,” returns with Polaris setting the […]