BROCK HEGER AND RZR FACTORY RACING DETHRONE THE COMPETITION WITH DOMINANT OVERALL WIN AT KING OF THE HAMMERS UTV HAMMERS CHAMPIONSHIP

Heger Makes History Securing the Ultimate Off-Road Racing Triple Crown with Wins at the 2024 Baja 1000, 2025 Dakar Rally, and Both King of the Hammers Desert Challenge and UTV Hammers Championship MINNEAPOLIS, MN (February 7, 2025) – Yesterday in the Johnson Valley desert, RZR Factory Racing’s Brock Heger didn’t just […]

NEW SEMA RESEARCH: 2025 FUTURE TRENDS

— Forward-looking analysis highlights factors driving Americans to hold on to their vehicles longer, sheds light on their aftermarket spending — DIAMOND BAR, Calif. (Feb. 6, 2025) – New research by the Specialty Equipment Market Association (SEMA) sheds light on future and emerging trends impacting the automotive aftermarket, whose annual $337 […]

RZR FACTORY RACING’S BROCK HEGER CONTINUES HISTORIC STREAK BY WINNING KING OF THE HAMMERS DESERT CHALLENGE FOR THE SECOND STRAIGHT YEAR

Polaris Racers Sweep the Podium, with Doug Mittag and Dallas Gonzalez Securing Second and Third in Modified RZR Pro R’s, While RZR Factory Racing Driver Max Eddy Jr. Finished Fourth in RZR Pro R Factory MINNEAPOLIS, MN (February 3, 2025) – This past Saturday, the 2025 UTV racing season officially […]

The RZR Factory Racing team is bringing its A-game with a stellar lineup of drivers ready to take on both the Desert Challenge and the UTV Hammers Championship Race. 

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For the Desert Challenge, RZR Factory Racing will field a four-car lineup, featuring its top drivers. Brock Heger, fresh off his incredible victory at the Dakar Rally and a Baja 1000 win in November, will return to defend his 2024 Desert Challenge title, aiming to build on his recent successes. […]

Renowned Automotive Designer and Artist Chip Foose’s One-of-a-Kind RealTruck Sells for $150,000 at Barrett-Jackson in Scottsdale

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100% of the Sale Benefits Progeria Research Foundation ANN ARBOR, Mich., Jan. 24, 2025 – Automotive designer and artist Chip Foose adds a one-of-a-kind truck to his car custom portfolio with the RealTruck outfitted 2021 F-150 that crossed the block on Jan. 23 at the Barrett-Jackson auction in Scottsdale, Arizona. […]

MRT Unveils All-New Whiskey Business Edition All-Terrain Mud Tire in Partnership with Whiskey Biz

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Huntington Beach, CA. (January 27, 2025) Performance tire maker Moto Race Tire (MRT), www.MRT.Tires, in collaboration with Whiskey Biz, proudly introduced an all-new Whiskey Business Edition All-Terrain Mud Tire at the Offroad Products Expo held at the Hot Springs Convention Center in Hot Springs, Arkansas, January 10th & 11th. Featuring […]

ROOKIE, BROCK HEGER and NAVIGATOR MAX EDDY JR. SHINE AT THE 2025 DAKAR RALLY, SECURING THE SSV CATEGORY VICTORY IN RZR PRO R FACTORY BY TWO-HOUR MARGIN

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American Horsepower Takes Center Stage as RZR Factory Racing and Sebastien Loeb Racing Successfully Defend Dakar With Historic 2025 Victory by Heger and Eddy Jr. MINNEAPOLIS, MN (January 17, 2025) – RZR Factory Racing and Sébastien Loeb Racing (SLR) returned to the winner’s circle at the 47th edition of the […]

Concept Barrett-Jackson Edition Shelby Ford F-150 Shelby Raptor R Truck to be Auctioned for Charity in Scottsdale

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LAS VEGAS – January 14, 2025 – A one-of-one Barrett-Jackson Editon Ford F-150 Shelby Raptor R with 900+ horsepower built by Shelby American, a wholly owned subsidiary of Carroll Shelby International Inc. (CSBI:PK), will be auctioned with No Reserve by Barrett-Jackson, The World’s Greatest Collector Car Auctions, to benefit charity. Designed in collaboration with Barrett-Jackson […]

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