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NAPPANEE, IN – GEN-Y Hitch is proud to announce we’ll be returning to the 2026 SEMA Show, November 3–6 at the Las Vegas Convention Center. Visitors to the GEN-Y Booth (60027) in the West Hall will get a hands-on look at the heavy-duty, American-made towing products towers trust, along with a first look at what’s next from GEN-Y.
The booth will feature the full lineup of GEN-Y products customers already know and tow, alongside the recently released DEFIANCE Headache Rack, an all-aluminum rack that delivers durable protection. Attendees will also get a Show Exclusive Preview of an upcoming GEN-Y product, on display for the first time at SEMA.
The booth will also be home to our viral Dutch Destroy buggy build, giving attendees an up-close look at this unique, one-of-a-kind build. Also stop by to see the all-new, limited-edition GEN-Y 2026 SEMA Show Shirts in person. A limited quantity will be available at the booth, with online availability for an extended range of sizes.
