POLARIS 2026 OFFERING CONTINUES WITH THE ALL-NEW RZR XP S, ELEVATED DESIGN FOR RZR XP, INDUSTRY’S LARGEST TOUCHSCREEN DISPLAY FOR RZR PRO R AND NEW LIMITED EDITION RZR AND RANGER XD 1500 NORTHSTAR MODELS 

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Backed by 11 Years of Rider Feedback, the Reimagined 2026 RZR XP and All-New RZR XP S Usher in a New Era of Performance, Comfort, and Style  2026 RZR Pro R Delivers Heart-Pounding Performance and an All-New Industry Leading 10.4″ Display Powered by RIDE COMMAND RZR Pro S Calavera Edition […]

MRT Launches Whiskey Runner™ — New All-Terrain Mud Tire Developed with Bryce “Whiskey Biz” Sparks

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Huntington Beach, CA. (October 13, 2025) Performance tiremaker Moto Race Tire (MRT), www.MRT.Tires, proudly announces the official release of the Whiskey Runner™ Tire, developed in collaboration with off-road personality and content creator Bryce “Whiskey Biz” Sparks. This new tire brings together MRT’s performance engineering and Bryce’s hands-on trail experience to […]

RealTruck Announces Opening of Flagship Retail Storein Rochester Hills, Michigan Coming October 2025

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Represents the first-ever, one-of-a-kind retail store for the brand intent on inspiring enthusiasts and newcomers to bring their truck to life with white glove installation servicesAnn Arbor, Mich. (October 1, 2025) – Ann-Arbor-based, RealTruck, a global aftermarket product and accessory brand, manufacturer, and a digital destination for truck, Jeep®, Bronco® […]

LIGHTS, ENGINES, ACTION…CAMP RZR 2025 KICKS OFF DUNE RIDING SEASON IN GLAMIS WITH DUSTY DAYS, NEON NIGHTS

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Polaris’ Off-Road Takeover Returns with High-Octane Action, Exhilarating Rides and New “Tough Enough” Obstacle Course MINNEAPOLIS, MN (October 1, 2025) –  Polaris Off Road, the leader in off-road innovation, announces the return of Camp RZR —October 31 to November 1—as the official kickoff to dune season. “Dusty Days, Neon Nights,” returns with Polaris setting the […]

GIOCAR AMERICA ANNOUNCES TRANSITION FROM GALFER USA TO GBRAKES, INTRODUCES A NEW ERA IN HIGH-PERFORMANCE BRAKING

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Former Master Distributor for Galfer Spain Introduces GBrakes,  A High-Performance Line of Braking Products, Components & Customized Brake Solutions for V-Twin,  Sport & Street, Dirt, & Dual Sport Motorcycles Carson City, NV — September 16, 2025 — Giocar America INC., formerly Galfer USA and master distributor for Galfer Spain for over […]

POLARIS RZR FACTORY RACE TEAM SECURES THIRD CONSECUTIVE VICTORY AT THE BAJA 400, CEMENTING OFF-ROAD RACING DOMINANCE

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Brock Heger, Cayden MacCachren, and Max Eddy Jr. Deliver Statement Finish With a UTV Overall Podium Sweep MINNEAPOLIS, MN (September 15, 2025). Polaris RZR Factory Racing has once again demonstrated its unparalleled superiority in desert racing, with a podium sweep and its third consecutive victory at the prestigious Baja 400. […]

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