CAYDEN MACCACHREN’S RELENTLESS PERFORMANCE CLAIMS BAJA 1000 WIN, SECURES SCORE DESERT SERIES SWEEP FOR POLARIS RZR FACTORY RACING

Brock Heger Clinches Third-Consecutive SCORE Season Championship, RZR Factory Racing Teammates Max Eddy Jr.& Cayden MacCachren Locks Up Second and Third Place Max Eddy Jr. and Polaris-Supported Racer Branden Sims Complete All-Polaris Podium at Baja 1000 with Second & Third-Place Finishes MINNEAPOLIS, MN (November 17, 2025) Polaris RZR Factory Racing closed […]

RIGID INDUSTRIES ANNOUNCES ALL-NEW HIGH-OUTPUT PHOENIX SERIES LIGHTS AT THE 2025 SEMA SHOW

The new series of lights features 5-inch or 7-inch connectable pods with an integrated toggle for switching between white and amber beams LAS VEGAS, Nev. (Nov. 4, 2025) – RIGID Industries, an industry leader in off-road performance lighting, has debuted its all-new Phoenix Series at the 2025 SEMA Show. The high-performance […]

Polaris Fall 2025 TRAILS GRANTS Donates More Than $135,000 to Off-Road and Snow Organizations 

Today, Polaris announced they will be donating more than $135,000 to off-road vehicles (ORV), all-terrain vehicles (ATV), and snowmobile riding clubs and organizations across the United States and Canada as part of their TRAILS GRANTS program. Awarded twice annually, Polaris added 14 organizations to the 13 organizations awarded in the spring, […]

Holley Performance Brands Demonstrates Strong Momentum and Product Innovation at SEMA 2025

Portfolio of iconic brands continues to cement Holley’s aftermarket leadership and deliver comprehensiveperformance solutions for enthusiasts worldwideBOWLING GREEN, Ky. – October 30, 2025 – Holley Performance Brands (NYSE: HLLY), a leader inautomotive aftermarket performance solutions, today announced it will be showcasing the latest performancesolutions from its iconic portfolio of industry-leading […]

Bosch Showcases New Products, Shop Expertise at AAPEX and SEMA 2025

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   Bosch Mobility Aftermarket will showcase new products and parts at AAPEX Booth #A4409, new diagnostic solutions, tools and equipment at SEMA Booth #36087, and new engineering and performance parts at SEMA Booth #23911.  ·     Products to watch include the launch of the first Bosch heavy duty braking line, an expanded filter portfolio, and new tools and […]

NEWS: Holley Demonstrates Strong Momentum and Product Innovation at SEMA 2025 

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Portfolio of iconic brands continues to cement Holley’s aftermarket leadership and deliver comprehensiveperformance solutions for enthusiasts worldwideBOWLING GREEN, Ky. – October 30, 2025 – Holley Performance Brands (NYSE: HLLY), a leader inautomotive aftermarket performance solutions, today announced it will be showcasing the latest performancesolutions from its iconic portfolio of industry-leading […]

Mattel and RealTruck Collaborate on One-of-a-Kind “Matchbox” Jeep Wrangler, Scheduled to be Unveiled at the 2025 SEMA Show

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Custom Build will be Revealed During a Live Broadcast Press Conferenceat RealTruck’s Booth on Tuesday, Nov. 4, 2025, at 1:00 p.m. (PST) Vehicle to be Auctioned off at Barrett-Jackson’s 2026 Scottsdale Auction,with Proceeds Benefitting Richard Rawlings’ Gas Monkey FoundationANN ARBOR, Mich. (Oct. 29, 2025) – RealTruck, a global aftermarket product […]

SEMA LIVE PRESENTED BY AUTOZONE STREAMS THE WORLD’S LARGEST AFTERMARKET EVENT TO AGLOBAL AUDIENCE

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Expanded vehicle coverage, new talent, and immersive experiences will bring every moment of the SEMA Show to life on YouTube and Meta — DIAMOND BAR, Calif. (Oct. 28, 2025) – Automotive industry professionals and enthusiasts can experience the excitement of the 2025 SEMA Show through SEMA Live presented by AutoZone. With expanded coverage, more storytelling, […]

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