King of the Hammers is always one of the most exciting few weeks of the off-road season, and Polaris is coming in strong with multiple storylines worth watching. Following the RZR Factory Racing team’s run in the Desert Challenge this past Saturday where Brock Heger once again took the UTV […]
POLARIS’ RZR FACTORY RACING DRIVER BROCK HEGER DOMINATES AT KING OF THE HAMMERS® DESERT CHALLENGE FOR THIRD STRAIGHT YEAR, SECURING UTV OVERALL WIN
Polaris Racers and the RZR Pro R Secured Six of the Top 10 Overall UTV Positions, with Chaden Minder Rounding out the Podium in Third Place MINNEAPOLIS, MN (February 3, 2026) – Carrying his momentum straight from another victorious Dakar Rally in Saudi Arabia, RZR Factory Racing’s Brock Heger opened the […]
Anyline Showcases TireBuddy at NADA 2026
TireBuddy’s AI-powered insights enhance transparency and consistency for automotive retailers Vienna, February 3, 2026 – Anyline, a global leader in AI-powered mobile tire inspection, will showcase its TireBuddy technology at the 2026 National Automobile Dealers Association (NADA) Show in Las Vegas from February 3-6. Anyline’s presence will center on real-world customer use […]
OTIS ANNOUNCES 2025 SALES REPRESENTATIVE AND AGENCY AWARDS
Lyons Falls, NY: Otis Technology presented their 2025 Sporting Goods Sales Awards in their booth at the Shooting, Hunting and Outdoor Trade (SHOT) Show. Every year Otis Technology presents awards to the sales representative and sales agency which have shown initiative, sales growth, outstanding effort and customer service over the course […]
CARROLL SHELBY FOUNDATION TO DONATE $125,000 TO KLIPTOWN YOUTH PROGRAM FOR AUTO TECHNOLOGY EDUCATION IN SOUTH AFRICA
Las Vegas, Nevada – January 30, 2026 –The Carroll Shelby Foundation™ (CSF) will donate $25,000 annually for the next five years to the Kliptown Youth Program (KYP) in South Africa to support scholarships for automotive technology programs. Under this new program, CSF will make an immediate impact by sponsoring young people chosen by KYP […]
POLARIS ELEVATES THE LEGENDARY RIDE AND HANDLING OF RZR WITH THE ALL-NEW RZR PRO R ULTRA EDITION
New Limited-Edition Model Features DYNAMIX DVS Suspension with Factory-Integrated Active Sway Bar Links for Enhanced Control and Comfort Across Demanding Terrain. New Technology Tested and Proven by RZR Factory Racing in the Harshest Conditions — Open Desert Dominance, Claiming 2025 SCORE Series Championship, and Back-to-Back Baja 1000 Victories. MINNEAPOLIS, MN […]
MAHLE New Product Brief
Farmington Hills, Mich. January 28, 2026 MAHLE Lifecycle and Mobility is pleased to release its list of new part numbers (PN) for the Company’s leading portfolio of automotive aftermarket products – MAHLE, BEHR, and CLEVITE – engineered to the exacting standards of original equipment (OE) form, fit, function, or beyond. […]
Max Verstappen 2026 Helmet Revealed
Max Verstappen reveals his 2026 season helmet at MK7, Red Bull Racing in Milton Keynes, United Kingdom on January 20, 2026.
DEFENDER RALLY MAKE HISTORY WITH DEBUT DAKAR VICTORY
§ Defender Rally finished first and second in the 2026 Dakar Rally in the Stock class on the team’s debut entry to the world’s most extreme off-road event § Rokas Baciuška and Oriol Vidal are Dakar champions in the Stock class, with an overall time of 58h 09′ 45” § […]
RACE READY: 2026 MOTOGP™ GETS LIVE
Red Bull KTM will aim high for 2026 and have re-touched arguably the most distinctive race livery on the MotoGP grid for the new assault on the timing screens. Numbers will define the campaign: the milliseconds on the track, the hours of work by dedicated team staff, the days of planning […]